New Interim Director of EM Strategic Marketing & Communications

July 2, 2019

Dear HSU Community,

It is my pleasure to announce that Joshua "Josh" Smith will be rejoining HSU as a member of the leadership team in Enrollment Management.  Josh will serve as the Interim Director of Enrollment Management Strategic Marketing and Communications.  In this newly created position, Josh will provide leadership for the development, modernization, and deployment of communication and marketing strategies within the larger Enrollment Management umbrella including Admissions, Financial Aid, and Registrar's Office.  As the subject matter expert for Customer Relationship Management (CRM) software, Josh will provide support for all prospective student yield events.  Josh will supervise the Student Engagement Specialist and the Communication Specialist and manage the communications portfolio including Chatbots (AdmitHub) implementation and maintenance, CRM, text, mobile application development, with a focus on modernizing the overall digital marketing portfolio as it relates to Enrollment Management for the University.

Most recently, Josh was a Senior Technical Project Manager for Oracle Marketing Cloud Consulting of California.  Previously, he served HSU as a Change Management Coordinator and a Process Improvement Manager.  Prior to that Josh worked for INTUIT as a Segmentation and Analytics Manager and as a Planning and Analysis Manager for CAESARS ENTERTAINMENT.

Josh earned both his Master of Arts and Bachelor of Arts degrees from HSU.

Please join me in welcoming Josh as he begins work on July 8th.

Randy Hyman, PhD
Interim Associate Vice President for Enrollment Management